Diaco Institute of Plastic Surgery

A woman undergoing plastic surgery. The doctor has on gloves and has a needle to the patient's face.

project details:

  • Before working with us, Diaco Institute's social media presence was stagnant, with a growth rate of just 0.3% monthly. They mainly focused on one type of content featuring just one service, limiting audience engagement and variety. They didn’t have a cohesive or recognizable brand, and they weren’t converting from social media.

  • Standard Instagram Management (12 posts/month)

    + Additional Platforms TikTok & Facebook

  • Before:

    • Followers: 7,000

    • Reach: average of 1,500

    • Engagement: 43

    • Website Clicks: 36

    After ( six months):

    • Followers: 15,000

    • Reach: ranging from 100,000- 1,000,000+ per month

    • Website Clicks: averaging 200-300 per month

    • 4 viral videos in 6 months with over 500K views (one reaching over 4M views)

  • Through a cohesive social strategy incorporating consistent branding, relatable content, and showcasing a variety of services, we achieved what others pay thousands for in paid media- 4 million+ organic views, regular inquiries, and booked consultations. Diaco Institute now receives consistent leads from social media for everything from Botox to high-value services like breast augmentations and tummy tucks. More importantly, we’ve created an engaged online community where clients feel comfortable with their surgeon before they even step foot in the office. 

client’s words

“Ashley from Out of Office Social is a breath of fresh air! Working with her and watching her creativity unfold was outstanding and evident by the increase in engagement and followers. I would highly recommend her for not only her talent, but flexibility, originality, ingenuity, and so pleasant to work with in such a competitive market. Five stars all around!”

A cozy, close up shot of a bed with a laptop on it.
A silhouette on a wall on of a woman with her hair piled into a bun.